I’m Rachid, founder of DarLab, and I’ve been immersed in the world of construction and renovation for over 15 years. This is more than a profession — it’s a heritage passed down from father to son, a passion rooted in Moroccan architectural tradition and elevated through years of hands-on experience.

Throughout my career, I’ve had the privilege of building and renovating riads, villas, and bespoke residences across Marrakech, Casablanca, Rabat, and the south of Morocco. My specialty lies in properties dedicated to hospitality and high-end living — spaces that must strike a perfect balance between aesthetic charm, structural integrity, and financial performance.

What sets DarLab apart is not just what we build, but how we build.

Over the years, I’ve surrounded myself with some of Morocco’s most exceptional artisans — craftsmen who carry centuries-old techniques in their hands and an uncompromising devotion to beauty in their work. Together, we’ve cultivated a deep and unique expertise in heritage renovation, blending traditional savoir-faire with modern architectural sensibility.

As an investor myself, I understand the importance of making every square meter count. That’s why every project we undertake is guided by a clear strategy:

• → maximize space intelligently
• → optimize costs without cutting corners
• → and deliver exceptional quality that holds its value over time.

Our goal isn’t just to restore buildings — it’s to create spaces that instantly increase in value, thanks to our vision, technical mastery, and attention to detail. We work with the conviction that luxury lies in thoughtful design, not in excess.

In the medina of Marrakech alone, I’ve had the honor of restoring and constructing over 100 riads — breathing new life into iconic homes that now welcome travelers from around the world or serve as private sanctuaries.

With DarLab, I bring this experience to individuals and investors who value craftsmanship, timeless elegance, and return on investment — and who believe, like I do, that every home has a story worth preserving and elevating.